The Everything You Need to Know
about Instagram 2020 series promises an in-depth look at how social media can
impact businesses in the future. In the first installment, we looked at how
businesses could use Instagram to improve brand awareness. We also explored how
businesses can use Instagram to increase their customer base and improve
customer retention. In this article, we are looking at how Instagram can change
the way you sell.
Best Place to Advertise
For one thing, Instagram users are
twice as likely to recommend your product to their friends as Facebook users
are. So that makes Instagram an excellent place to advertise. But to take
advantage of that recommendation effect, you need to be able to convince people
to actually go to your site. That takes work. In this article, we will examine
how you can use two simple tactics to get people to your website: automation
and content creation.
Automation of Post
Let's start with automation.
Automating your posts means that you can schedule posts to go out
automatically. There are several plugins for Word Press that allows you to do
this. Some plug-ins only allow you to schedule a post once, but some allow you
to schedule multiple posts. Plugins like these make it easy to schedule every
aspect of your Instagram posts so that you don't have to be on your feet at
any time to be able to post. I highly recommend using one of these plugins. In
addition to scheduling your posts, you can also set up reminders for users.
This can be accomplished by clicking on "Settings" and scrolling down
to "Notifications". You can choose whether or not you want to receive
text messages or emails each time a new post is made. By setting up alerts, you
can notify your followers any time that something changes so that they are
always aware of what's going on with your business.
Create User Page
You can also automate the process by creating beautiful pages for your users to browse through. Use an image hosting service like Flickr for this purpose. You should post images on your user page for every photo that is created. If you are creating images for use in an official Instagram account, then you should upload those images using the appropriate tags. The tags that you use are the keywords that users will enter into a search engine to find your photos.
Promote Business
Instagram is also useful as a
community for your business. Each time you make a post, you can invite a select
number of your Instagram followers to join in on the discussion. You can also
share photos and comments on posts from your followers. In addition to being a
place to interact with your followers and BuySocialFollowers, Instagram is
also a great place to promote your products and services. If you post a product
announcement, then you can set it up to alert users to the event through a
series of short and simple autoresponder messages.
Effective Marketing Tool
While Instagram may seem like a lot
of hard work, if you approach it correctly, it can be a highly effective
marketing tool. By using each feature to post unique and timely content, you
can get more exposure for your products and drive more traffic to your website.
While there is certainly some initial learning involved, everything you need to
know about Instagram is simply a matter of implementing the techniques that
work for you. The more time and effort you put into growing your brand on
Instagram, the more visitors, and customers you will attract.
Easy to Use
The best part about Instagram is
that it is completely free to use. Unlike many social networking sites, you
won't pay a single penny to join Instagram. In fact, a quick search on Google
for "Instagram" will reveal numerous websites and blogs that have
information on how to get started. As you become more experienced and learn
more about using the platform to its fullest extent, you can even take your
business to the next level by expanding to include other types of media, such
as video. If you are looking for a powerful yet easy-to-use social network,
then it is certainly worth taking a look at everything you need to know about
Instagram.
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