Instagram statistics marketers need to know

The next year is coming to an end. As a marketer, we are sure that you are working hard to develop a winning strategy for the coming year.

The more you know, the better your strategy. Therefore, you should arm yourself with valuable insights from the past year, which will help you effectively use all marketing tools and resources to maximize your potential.

Instagram is one of the largest social media sites and has great hopes for marketers. With more than 40 billion active users worldwide, Instagram is a great platform for you to connect with existing and potential customers, and you will find some of the best engagement rates among them.

If you want to surpass and surpass your competitors, you must plan carefully and you must do it quickly. In this highly digital age, you simply cannot wait for organic growth to get the attention you need. Most of the peoples are used the process to Buy Instagram followers and make their worth more strong on the social media world.

Quick Tip: Buying Instagram followers is a quick way to bypass certain hassles and become famous on Instagram-if you get it right, then it is! Research and find the right provider is the key to success when purchasing social media enhancement services.

To help you plan and plan wisely, here are some valuable insights that will help you become famous on the highly competitive Instagram platform.

The power of Instagram marketing

One of the best reasons to do marketing work on Instagram is a clean, brand-friendly environment.

According to a study conducted by Forrester, Instagram followers participation is 58 times higher than Facebook, Twitter more than 120 times higher - this is an incredible number, you should be taken seriously.

More and more users have migrated to Instagram to meet their more social media consumption needs. This means you need to contact more people.

One of the main reasons people choose Instagram is because it is essentially a highly shareable platform. Everyone likes beautiful pictures, and Instagram is a way to indulge. This makes it easier for companies to send powerful brand messages through powerful resonance images and videos.

In addition to the growing number of users, Instagram is the second best platform for influencer marketing, winning 24% of influencer votes. If you want to test the influential marketing activities you are doing, Instagram is your best choice.

If these reasons are not enough to convince you to start a marketing campaign on Instagram, we don't know what will happen. Well, these follow-up statistics might work!

Important user statistics

For Instagram to reach its full potential, you must understand Instagram users from the inside out.

Below are some useful statistics that can be used as the basis for your strategy. Use them to come up with strategies that resonate with your specific target market.

·         30% of Internet users have an Instagram account. ( Global Network Index )

·         60% of Instagram users log on to the platform every day, making it one of the most engaged platforms on the platform, second only to Facebook. ( Global Network Index )

·         The growth rate of Instagram followers is 237%. ( Yes, life cycle marketing )

·         In 55 years, 2015% of young people between 18-29 years old used Instagram, a steady increase from 37% in 2014. Pew Research Center )

·         In 28 years, 2015% of adult Internet users used Instagram. ( Pew Research Center )

·         52% of teenagers use Instagram regularly. ( Pew Research Center )

Competition area: brand adoption

·         Although Instagram has more and more active users, many brands have not yet joined Instagram. Here are some valuable insights about brand adoption that can help you get there before the competition. Only 5% of brands from 43 major industries (beauty, clothing, big boxes, electronics, and household goods) interact with consumers on Instagram. ( Yes, life cycle marketing )

·         Most of the brands on Instagram are in the apparel industry. ( Media Post )

·         International brands are still working to increase Instagram activity by the end of 2014. ( Simple measurement )

·         Beauty, household goods and clothing (209%, 274%, and 417%, respectively) brands are the brands with the most significant follower growth in the past year. ( Media Post )

·         65% of the best brand positions are featured products. (L2 daily)

·         31% of B2C marketers say that Instagram is a "very important social channel" for their campaign. ( Competitor IQ )